清华x-lab携手奥迪推出“奥迪创意APP挑战赛：你的想法将与奥迪同行！”
只要你创意无限，不限专业，快来加入我们！
（申请截止至9月21日，9月15日伟伦409宣讲会）
Scroll down to find the English version
我们在寻找汽车应用的明日之星！
从车联网的方方面面出发，在数字化的大挑战下，奥迪向你提供一个独特的机会——奥迪创意APP挑战赛，将你的想法真正放进汽车，与奥迪同行！
在奥迪和清华x-lab导师的支持下，你可以尽情发挥想象，做出最炫酷、最创新的汽车App，走进汽车行业的未来！赢得比赛的参赛队伍将获得丰厚的现金奖励和奥迪中国的实习机会！
奥迪创意APP挑战赛
奥迪创意APP挑战赛的主要目标是创造出最具新意、且从实际需求出发的创新汽车应用。我们鼓励参赛者们从用户出发，依照以下步骤来进行构思：
· 从真实的用户中寻找灵感
· 发挥你的想象力解决问题
· 设计一个APP，实现你的创意
奥迪创意APP挑战赛：创新热点
在本次奥迪创意APP挑战赛中，期待你们从以下五大趋势中发掘出最具潜力的汽车应用，将汽车集成到人们的数字化生活中：
· 物联网
· 智能移动与智慧城市
· 众包
· 游戏化
· 社交媒体
奥迪创意APP挑战赛：技术支持
我们将向参赛者提供必要的技术支持和开发工具，例如：
· 奥迪智能手机接口：软件工具包，可以使用它将智能手机APP装入奥迪汽车
· 奥迪平板电脑SDK：软件工具包，可以使用它来开发奥迪高端后座娱乐平板电脑上的APP（基于安卓系统）
· 奥迪汽车数据：对参赛者特别开放读取权限，包括行驶记录、方向盘数据、油门状态、剩余油量、GPS等在内的各类奥迪汽车数据
如何参加？
你需要是一名注册在校生，并通过个人或小组（不超过5人）的形式申请参赛。
截止到9月21日，将申请文件发到邮箱Appchallenge@audi.com.cn：
· 个人简历
· 展示你的创意思维
试想，现在是2030年，你被邀请到清华校园参加校友活动，请描述你的整个旅程，你看到的城市、交通、人、科技产品，会是什么样子？
我们欢迎各式各样的媒介形式，如文字、照片、手绘、涂鸦、短片等。
相约奥迪
我们诚挚邀请你参加我们的活动，获取更多关于奥迪创意APP挑战赛的信息。
时间：2015年9月15日（周二） 14:00
地点：清华大学经济管理学院伟伦楼409
特邀嘉宾：Intakhab Khan先生，奥迪中国电子电器研发部总监
如有疑问，请询Appchallenge@audi.com.cn。
Audi App Challenge: Put your idea into the car!
Applications open till September 21stfor creative students from all backgrounds.
Come to our Campus Talk on Sep 15, 14:00 at Weilun 409 in SEM
Audi is looking for the car app of tomorrow!
In order to tackle the challenges of digitalization and all aspects of the connected car, Audi is offering you a unique opportunity to put your idea into the car!
During one exciting semester, you will work on innovative app ideas with the support of Audi and Tsinghua x-lab mentors. The best apps will be awarded with attractive cash prizes and opportunities for internships at Audi China.
Apply now and join us as we take the next step into the future of mobility!
Audi App Challenge
The goal of the Audi App Challenge is to come up with innovative apps, which are addressing the needs of real users. To achieve this, the participants will be encouraged to build their ideas starting with a real user problem and follow the next steps:
· Get inspiration from real people
· Create an innovative idea for them
· Develop a mobile app demonstrating your idea
Audi App Challenge: Innovation Topics
During the Audi App Challenge, we would like you to explore some of the following trends, which have great potential for integrating the vehicle into the user’s digital life:
· The Internet of Things
· Smart Mobility and Urbanization
· Crowdsourcing
· Gamification
· Social Media
Audi App Challenge: Technologies
We will provide the participants with technology support and the tools they need to develop their prototype, such as:
· Audi Smartphone Interface: a software kit, which allows developers to integrate their smartphone app into an Audi vehicle
· Audi Tablet SDK: a software kit, which provides the opportunity to develop apps for the premium rear-seat entertainment tablet of Audi (based on Android)
· Exclusive access to vehicle data including trip profiles, steering wheel data, gas pedal position, fuel level, GPS and more.
How to Apply?
You should be a registered student. You can apply on your own or as a team of maximum 5 students.
Apply by September 21st, per email toAppchallenge@audi.com.cn and attach the following items:
· Your CV
· Your creative answer to our imagination task!
“Imagine it is 2030 and you are invited to an alumni event at the Tsinghua campus. How does the journey look like?”
Think about the city, the transport, the people and technology. Also feel free to creatively use sketches, text, photos, drawings, movies.
Are you interested?
We invite you to come to meet Audi and learn more at our Audi App Challenge event!
Audi App Challenge Event
Time: 14:00, September 15th (Tuesday)
Location: Room #409, Weilun Building, School of Ecomomics and Management, Tsinghua University
Special guest: Mr. Intakhab Khan (Director of Electrics/Electronics Development at Audi China)
Any questions?
Feel free to let us know if you have questions about the Audi App Challenge at Appchallenge@audi.com.cn
